Vânzare transfrontalieră în România

10.07.2020, 11:00

Cross-border sales have increased by 75% since the beginning of the year, compared to the last two months of 2019, amid increasing online orders, but also due to improved delivery services, according to Coletă The situation generated by the measures to combat the spread of COVID-19 in Romania led to a significant increase in orders from abroad, so that in the first 5 months of the year, the volume of parcels that entered Romania from EU countries doubled.

Among the most common types of products delivered from Romania abroad we find products from the following segments: books, health and beauty products, fashion, children’s products, toys, sporting goods, games accessories and IT. The products with the highest sales abroad are: IT&C, numerous products in the fashion category, accessories, gadgets, health and beauty products, children’s products, sporting goods, home and decorations, cars.

The most accessible markets are, first of all, the neighboring countries – Hungary and Bulgaria, but also Germany, the Czech Republic, Poland, the United Kingdom, Italy and Spain, where the transport price is affordable, both for stores in Romania and for customers. from those countries, where there are large Romanian communities and stable markets.

"In the first phase, traders in Romania address those in the diaspora, which is a considerable segment of buyers. We expect that in the next period the volume of cross-border deliveries from Romania to other countries will increase exponentially, and the deliveries of packages from other countries to Romania will double this year. Romanian traders turned to European markets, with the development of this segment, which led to a considerable increase in cross-border sales. Currently, at the level of the local market, out of the total volume of deliveries, 20% is cross-border trade and 80% local. We estimate that by the end of the year, the share of cross-border trade will amount to at least 30% ”

Alexandr Jeleascov
CEO Coletă

Coletă offers entrepreneurs who want to sell their products outside Romania the guarantee of an advantageous delivery cost. Ensures the connection of Romanian stores with European markets, for a rapid expansion of online business and offers, through the already existing network of partners, legal consulting services, setting up companies, for opening bank accounts, payment methods, translations, marketing, etc.